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Community Management

[CM] Moderation IV - Strategy and Member Behavior (A8)


Description
This course will show the main differences between situational moderation and strategic moderation.
A solid moderation strategy is important for a Community Manager to achieve essential long-term goals through moderation actions. The course shall demonstrate, how to set up and execute such a strategy and how to change the behavior of members using strategic moderation.

Content:

- Difference between situational and strategic moderation
- Influencing member behavior
- Setting up a moderation strategy
- Tracking success by measuring KPI

This course is categorized as 'Advanced Training'
Content
  • Video: Strategy and Member Behavior
  • The Art of Goal Setting
  • Defining Tactics
  • Measuring Results
  • Self-Test: Influencing member behavior
  • Objectives and Strategies
  • Bonus-video: Is your Community Strategy working?
  • Assignment: Strategic Moderation
Completion rules
  • All units must be completed
  • Leads to a certificate with a duration: Forever
Prerequisites
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